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Insights on brands and innovation

Why urban futures are mission-critical to anticipate tomorrow’s lifestyle insights leading to brand and innovation strategic successThis blog entry will not address this dynamics that have been studied by the author for the last decade from the viewpoint of lighting design innovation and co-creation workshops, as documented in a number

Despite witnessing industry after industry being disrupted by new tech-enabled models, overall macroeconomic trends tell a distressing story. Consumption among the world’s rich and middle class is at its limit, and the foreign aid approach of the world’s largest NGOs to helping developing economies are largely ineffective in alleviating poverty.