Open Innovation 101

Welcome to our first podcast. How many of you really know the basics of Open Innovation? Do you know what is decoupled process? Which are the main activities of Open Innovation?

We start with a simple, yet comprehensive definition:

Open Innovation is defined as systematically performing knowledge exploration, retention, and exploitation inside and outside an organization’s boundaries throughout the innovation process.

And then we look at archetypes, inbound vs. outbound initiatives and the key aspects of Open Innovation.

Kasia Brodowska
She is the PR and Media person for Amati & Associates. She is in charge of building our own brand internationally. Given her extensive network of creative and leading edge consumers, Kasia is a pivotal resource in the scouting and recruitment process of profiles for co-creation sessions and workshops.
Kasia Brodowska on Linkedin

About Kasia Brodowska

She is the PR and Media person for Amati & Associates. She is in charge of building our own brand internationally. Given her extensive network of creative and leading edge consumers, Kasia is a pivotal resource in the scouting and recruitment process of profiles for co-creation sessions and workshops.

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